Publication Design for Professional Brochures

guidelines

Believe it or not, people still read! Especially when it comes to get an understanding of major shopping precinct requirements when it comes to setting up a shop. The following projects showcase examples of professional brochure design. These custom publications are guidelines designed for shopping centres including: Chadstone – The Fashion Capital, Emporium Melbourne, Mandurah, DFO Perth and Belmont Forum.

Custom professional brochure design for Chadstone Shopping Centre

Chadstone is a destination for shoppers the world over and provides a unique shopping experience not seen in other Australian precincts. With over 20 million customers a year, it was important Chadstone Shopping Centre maintained a memorable experience for it’s local and overseas visitors. Visual Unity created Tenancy Fitout Guidelines to reflect the excellence Chadstone – The Shopping Capital expects from their tenants. The brochure design has a concertina fold and is printed on specialty stock. The brochure when closed was stored in a custom folder and document sleeve. To reflect Chadstone’s luxury offerings the document was blind embossed and finished in specialty white & gold foils.

Publication Design. Custom fold brochure design for Emporium Melbourne

The Emporium Melbourne is a jewel box of the worlds most expressive brands. A place to explore and be delighted. Visual Unity designed a jewel like origami fold brochure that begged to be opened and read. The brochure design integrated a laser cut jewel pattern on the cover and incorporated a clear holographic foil finish throughout. The subtle print technique created a premium document which caught the readers eye when it glints in the light. A traditional Tenancy Design Vision document also accompanied the custom brochure which complemented the guidelines package.

Tenancy Fitout Brochure Guidelines for Mandurah Shopping Centre

Due to open in late 2018, Visual Unity designed the Tenancy Guidelines for DFO Perth. A joint venture between Perth Airport and Vicinity Centres, DFO will be a favourite destination with fashionistas and bargain hunters. Home to over 110 international and national brands including restaurants and cafés the guidelines provide insight and set expectations for potential tenants.

Belmont Forum Style Guide Publication
Belmont Forum Style Guide Publication

Visual Unity designed a suite of guideline brochures for the new development at Belmont Forum and the $350 million dollar redevelopment of Vicinity Centres Mandurah Forum. Both shopping centres were being transformed into a thriving lifestyle shopping experiences. The guideline brochures were designed to reflect the new and modern expectations of the development and provide guidelines to new and existing tenants.

Belmont Forum Style Guide Publication

– PREVIEW DESIGN PROJECTS –

Graphic Design for Restaurants and Hospitality. Branding, Environment, Uniform and Packaging Design

Dine

RETAIL GRAPHIC DESIGN
– Restaurant and Hospitality –

These projects showcase examples of restaurant graphic design and branding.

Branding and marketing collateral design, including guidelines and style guide design.

Abode

GRAPHIC DESIGN
– Online Retail –

This project showcase examples of online retail graphic design and collateral application for an online home store.

Branding for food stores, applied to environment, bags, packaging and marketing materials

Eat

GRAPHIC DESIGN
– Fresh Food –

These projects showcase examples of graphic design and branding for fresh food environments. 

Logo and brand design for sweets stores, packaging design, uniform design, label design and marketing design.

Treat

GRAPHIC DESIGN
– Retail –

These projects showcase examples of graphic design for boutique retailers.

Retail graphic design for shopping centre food kiosks. Branding and logo development, uniforms, packaging, large format graphic design. Background photo Background Photo © Jannoon028 / Freepik

Kiosk

GRAPHIC DESIGN
– Shopping Centre Kiosks –

These projects showcase examples of graphic design for food retail.

Graphic design for retail store branding including logo design, packaging design, bag design, poster design, flyer design.

Shop

GRAPHIC DESIGN
– Shops and Retail Stores –

These projects showcase examples of graphic design for specialised retailers.

Retail Graphic Design for Shopping Centres, including identity, wayfinding, environmental graphic design, large format graphic design.

Precinct

GRAPHIC DESIGN
– Wayfinding & Environmental Graphics –

These projects showcase examples of graphic design for environmental and wayfinding systems.

Branding and marketing collateral design, including guidelines and style guide design.

Guidelines

GRAPHIC DESIGN
– Professional Brochures & Publications –

These projects showcase examples of graphic design for custom brochures and specialty publications.

Branding and marketing collateral design, including guidelines and style guide design.

Grow

GRAPHIC DESIGN
– Retail Food Franchises –

These projects showcase examples of retail graphic design for food franchises.

VISUAL UNITY.

Melbourne Graphic Design Studio with 17+ years genuine experience in Retail Graphic Design, Branding and Publication Design.

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© 2017 VISUAL UNITY PTY LTD - MELBOURNE GRAPHIC DESIGN AGENCY RETAIL GRAPHIC DESIGNERS - PUBLICATION & BROCHURE DESIGNERS - ENVIRONMENTAL DESIGN SPECIALISTS IN IDEAS AND COMMUNICATING SINCE 2001